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Updated March 1, 2008
Newsknife has sharpened its focus. Due to popular demand we're now
designing our ratings to help news site owners improve their performance
at Google News.
If your news site gets more high-ranked listings at Google News
you'll get more traffic to your site.
Further down this page see how Newsknife rates news sites by monitoring
their appearances at Google News.
Newsknife's monthly reports answer your questions...
We've listed key Newsknife reports here. See report extracts on
our home page and latest review
page. Full reports are in our Members'
Area, (join from the panel at the left of this page.)
for customized Business Reports.
Newsknife reports and analysis are based on our samples from Google
News.
A. See in detail how your site performed over
the last 12
months and where its heading:
Individual News Site
Profile report
This Members' Area report includes...
1. The appearances we found for each site last
month at Google News - the news item,
ranking, time found, and headline and full
URL link if available.
This report can help you start optimizing
your
site performance immediately. Here's how...
Click through to your and your
competitor's stories that did well
or badly at Google News. Try to
figure what ranks well (reporter
attribution, layout, item length,
etc). Experiment with using what
Google News seems to like.
Newsknife could monitor
Google News to see if your test
news items achieve higher rankings.
Also in each site profile...
2. The site's monthly total appearances found on
Google News home and sub-pages; the
highest and lowest position, % on home page,
month's total appearances.
3. The site's total appearances in ranked
positions on Google News home page and first
sub-page; year-to-date and last month.
4. The % likelihood of news fans seeing the site
at Google News; year-to-date and last month.
5. Up or downward movement of 10% or more
in the site's appearances over the last
quarter.
about our customized Business Reports.
You nominate the sites and we post a regularly updated online report
profiling them, for convenient viewing by your business. Ask us
now for a free demonstration report. (Sample MyFox
News at Google News report.)
B. Compare your site with other sites:
Ranked reports (see the
latest review)
1. Top sites for the 2 "Top Stories" on
Google News home page.
2. Appearances by each site as No.1 source
for news items.
3. Appearances on Google News home page.
4. Appearances on home page + 10 sub-pages.
5. Most appearances on home page as % of site's
total appearances.
6. Big increase in home page appearances last
month.
C. See opportunities for your site to improve:
Reports:
1. Your Site Profile report shows your
appearances on the first sub-page of
Google
News. These represent an easyish opportunity
for improvement, to increase your appearances
on Google News home page.
2. Newsknife can see what effect your changes
have at Google News (how).
3. We've gathered tips for Google
News success
D. Spot possible new Google methods you
should adapt to:
Newsknife's Google News
Algorithm Watch report looks for a significant shift in
news site fortunes. This could indicate a change in Google News'
methods.
How Newsknife rates news sites
Newsknife regularly monitors the main Google
News site, news.google.com.
We note the individual news sites that Google News links to as sources
for its news items.
The listings for each story are “sorted by relevance” by Google
News. The most relevant sources are listed at the top for news fans'
convenience, just like a standard search engine result.
Google News usually lists 7 news sites per major news item on their
home page and 30 on every sub-page of listings - all "sorted
by relevance".
Newsknife notes the relevance position of each news site listing
on the home page and up to 10 sub-pages deep. We award points on
a sliding scale (with some tweaking) to give you a very good picture
of how each news site is doing over time compared with its rivals.
If a site modifies itself or its news items in some way to improve
its relevance Newsknife can monitor to see if there is an improvement,
(how).
We stress that Newsknife News Site Relevance Rankings are our own
relevance rankings, not Google's. They are based on our judgment
and our analysis of the listings we recorded when monitoring Google
News.
We study only those categories of stories at Google News that we
consider hard news: the three Top Stories, the three top World stories
and the three top US stories.
You can join the Members' Area now from the panel at the left
of this page. For just $US10 for 3 months Newsknife can help you
improve your news site performance...starting now. (See
a summary of current Members' Area items.)
Visit Newsknife often. We rate the news sites.
Google statements on Google News relevance:
Newsknife in-depth information tools:
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